Wednesday, November 17, 2010

Proposed New Warnings and Graphics for Cigarette Packs and Advertisements Unveiled

[Washington D.C.]—The U.S. Department of Health and Human Services last week released a new comprehensive tobacco control strategy that includes proposed new bolder health warnings on cigarette packages and advertisements. Once final, these health warnings on cigarettes and in cigarette advertisements will be the most significant change in more than 25 years. These actions are part of a broader strategy that will help tobacco users quit and prevent children from starting.

Tobacco use is the leading cause of premature and preventable death in the United States, responsible for 7,700 deaths each year in Wisconsin and about 200 deaths in Winnebago County. Thirty percent of all cancer deaths are due to tobacco.

"Every day, almost 4,000 youth try a cigarette for the first time and 1,000 youth become regular, daily smokers," said Emily Dieringer, Coalition Coordinator for re:TH!NK. "Today marks an important milestone in protecting our children and the health of the American public."

The strategy included a proposed rule that details a requirement of the Family Smoking Prevention and Tobacco Control Act that nine new larger and more noticeable textual warning statements and color graphic images depicting the negative health consequences of smoking appear on cigarette packages and in cigarette advertisements. The public has an opportunity to comment on 36 proposed images through January 9, 2011.

All US cigarette packs must contain the new warning labels by October 2012.

“Research shows that large and graphic warning labels increase knowledge about risks associated with smoking,” added Paulette Stoltzmann, Public Health Nurse with Winnebago County. “Warning labels motivate smokers to quit, discourage nonsmokers from starting, and keep ex-smokers from starting again.”

The new federal warning labels will assist WI's effort to prevent youth smoking and help smokers quit. While the percentage of smokers has decreased in recent years, nearly 1 in 5 WI adults and youth still smoke. “Wisconsin must capitalize on the Federal momentum through continued support for its comprehensive Tobacco Prevention & Control Program,” commented Dieringer. “Without adequate funding, gains will disappear.”

For more about the announcements and new guidelines, go to


Anonymous Anonymous said...

If that is the case then there should be graphic pictures of abortions, both are legal so there should be no trouble displaying both

December 05, 2010 11:06 AM  

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